Marketing Specialist (m/w/d) – Growth Marketing

With the aim of making road traffic safer, Humanetics makes people the focus of product development and is therefore the world's leading manufacturer and pioneer of crash test dummies. Humanetics Digital focuses on digital crash test dummy twins, human body models and related simulation software platforms. Become part of over 1.000 employees in 24 facilities across the US, Europe and Asia. To support our team, we are looking to fill a full-time (40 hours/week), permanent position in Heidelberg as soon as possible: Marketing Specialist (m/f/d) – Growth Marketing Responsibilities and Duties: As a member of our marketing team, you will be responsible for the following tasks to drive our marketing efforts and support business growth: Drive lead management campaigns, coordinating closely with global sales organizations Develop and execute compelling content strategies, marketing campaigns, and landing pages to drive inbound marketing and lead generation through SEO/SEM initiatives Create and maintain forms, landing pages, campaigns, reports, and dashboards in HubSpot, and work with the Salesforce Admin to