Head Of Marketing (m/f/v) - Footwear

Head Of Marketing (m/f/v) – Footwear Tasks: Marketing Strategy and Plan Support the creation and implementation of annual marketing plans, defining the marketing mix that drives familiarity and consideration of the brand, lead generation, increased awareness and adoption of technology solutions as well as conversion and retention of business. Manage market insights Brand Marketing Build our brand and raise brand awareness. Work across all levels and departments of our organization to find what makes us unique and communicate it to the world. Analyze brand positioning and marketing/customer insight Work with line manager on short term and longterm brand strategy Shape and communicate our vision and mission Translate brand elements into plans and gotomarket strategies Product Management manage product launch and promotion worldwide Internal Communicatio Content Management Develop the content strategy to build content & campaigns calendar. Working in close partnership with Brand and communication teams to

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